The Multifamily Data Download
News, tips, and updates from ApartmentIQ
Moving Beyond Manual Pricing: How Multifamily Teams Are Pricing Smarter in 2026
This guide explores how teams are leaving manual pricing behind in 2026 and what’s taking its place. You’ll learn why automated pricing is gaining traction and how teams can transition without losing control or feeling like they’re outsourcing too much.
What AI Can Reveal About Your Market Surveys
For multifamily teams, a new year usually means renewed focus on leasing goals and property performance. While many teams have brought AI into the conversation, many operators haven’t yet tapped into its full potential.
How ApartmentIQ Builds Forecasts You Can Trust
ApartmentIQ’s forecasting methodology is designed to give your portfolio a competitive edge. Learn how our rent forecasts are built in Explore Pro, what data they're trained on, and how we keep them accurate as markets change.
The Public Data Shift That Redefined Multifamily Pricing
In 2025, multifamily operators faced a new wave of regulations targeting how pricing decisions are made — particularly those relying on private competitor data. Cities such as San Francisco, Minneapolis, San Diego, and Philadelphia enacted or advanced restrictions on algorithmic pricing models tied to non-public data. The implications were significant: transparency wasn’t just preferred, it became expected.
Strategic Concessions Became the New Revenue Lever in 2025
In 2025, concessions moved from a seasonal tactic to a year-round revenue strategy. Elevated supply, shifting renter demand, and increased competition reshaped how operators approached incentives. What used to be a quick fix for slow months became a deliberate lever used to protect occupancy and stabilize net effective rent.
Why You Need Explainable AI in Revenue Management
For decades, legacy multifamily revenue management platforms have made rent recommendations behind secret algorithms with no explanation for pricing decisions. As a result, revenue, operations, and asset teams waste time trying to reverse-engineer the recommendations and struggle to explain decisions to leadership.
The Hidden Impact of Disconnected Data on Multifamily Growth
In multifamily real estate, different teams often track different numbers. Acquisitions might look at comps, operations checks turnover, marketing watches clicks, and property management tracks occupancy. All valid. But when each team sticks to its own version of...
Pegasus Accelerates Market and Property Research Using Explore
From weeks of manual research to same-day insights, Pegasus delivers smarter acquisition strategies.
Exposed %, Leased %, or Pre-leased %? The Multifamily Metric Debate, Settled
Ask five multifamily professionals which leasing metric matters most, and you’ll get five different answers. Asset managers swear by exposure percentage for forecasting, while marketing directors track leased percentage for campaign performance. Meanwhile, property managers rely on the pre-leased percentage for planning operations and strategy going forward.
How Pegasus Residential Turned Market Surveys into a Strategic Advantage
From call-arounds and spreadsheets to real-time accuracy, Pegasus turned market surveys into a strategic advantage, and saved tons of time.
Why 2026 Budget Planning Can’t Rely on Internal Data Alone
Multifamily teams are under pressure to deliver budgets that hold up in boardrooms, across investor reviews, and during vendor negotiations. But if you're still planning based on internal performance data and spreadsheets, you're already behind.
How to Create the Perfect Multifamily Comp Report
Executive Summary Multifamily rent comparables drive strategic decisions beyond unit pricing. They also inform decisions around asset valuation, acquisitions, marketing, and leasing. When organized in a reportable format, this comp data is known as a multifamily...
How to Source Accurate Multifamily Market Data: 7 Best Sources
Acquiring accurate multifamily market data from reliable sources is a critical function for many property management duties, from pricing and operations to budgeting and beyond. But you can’t source data from just anywhere. Many websites and tools claim to offer...